




Brand Idenity

If you'd like to see my design process, click the link above for sketches, research, and more information about Bake Haus!


SUSTAINABLE PACKAGING & BRAND IDENTITY DESIGN
Adobe Illustrator
February 2025
At Bake Haus, we believe baking should be effortless and eco-friendly. Our cake mixes come in convenient, single-use bags made from baking paper- so nothing goes to waste, not even the packaging! Enjoy delicious, easy to make treats while having a positive impact on the planet. Bake a better world, with Bake Haus!
Bake Haus is a branding and packaging university project. The project explores typography, color, and illustration in its visual identity to create an inviting and memorable experience. It aims to stand out amongst other box mix options on the store shelves and provide consumers with a sustainable alternative.
Bake Haus
Extra Gum as a Dental Line
Designs for a dental care line with the brand Extra. The project goal was to create a new product for an existing company using original designs in combination with their existing logo. Likeness to the brand Extra is used solely for educational purposes.
NEW PRODUCT PACKAGING DESIGN
Adobe Dimension & Illustrator
April 2023










EXTRA DENTAL LINE
Designs for a dental care line with the brand Extra. The project goal was to create a new product for an existing company using original designs in combination with their existing logo. Likeness to the brand Extra is used solely for educational purposes.
Adobe Dimension & Illustrator
April 2023






If you'd like to see my design process, click the link above for sketches, research, and more information about Bake Haus!




Brand Identity


BAKE HAUS
At Bake Haus, we believe baking should be effortless and eco-friendly. Our cake mixes come in convenient, single-use bags made from baking paper- so nothing goes to waste, not even the packaging! Enjoy delicious, easy to make treats while having a positive impact on the planet. Bake a better world, with Bake Haus!
Bake Haus is a branding and packaging university project. The project explores typography, color, and illustration in its visual identity to create an inviting and memorable experience. It aims to stand out amongst other box mix options on the store shelves and provide consumers with a sustainable alternative.
Adobe Illustrator
February 2025
EXTRA DENTAL LINE
Designs for a dental care line with the brand Extra. The project goal was to create a new product for an existing company using original designs in combination with their existing logo. Likeness to the brand Extra is used solely for educational purposes.
NEW PRODUCT PACKAGING DESIGN
Adobe Dimension & Illustrator
April 2023







If you'd like to see my design process, click the link above for sketches, research, and more information about Bake Haus!


BAKE HAUS
At Bake Haus, we believe baking should be effortless and eco-friendly. Our cake mixes come in convenient, single-use bags made from baking paper- so nothing goes to waste, not even the packaging! Enjoy delicious, easy to make treats while having a positive impact on the planet. Bake a better world, with Bake Haus!
Bake Haus is a branding and packaging university project. The project explores typography, color, and illustration in its visual identity to create an inviting and memorable experience. It aims to stand out amongst other box mix options on the store shelves and provide consumers with a sustainable alternative.
SUSTAINABLE PACKAGING & BRAND IDENTITY DESIGN
Adobe Illustrator
February 2025




Brand Idenity
Brand Idenity
Fruit of the Loom
My goal for the new Fruit of the Loom logo was to actually represent the brand’s values in its logo: timelessness, and the quality of their products. I redesigned the icon to be symbolic of a needle and thread while still showing the iconic apple and grape. I kept the type mostly the same to help with recognizability, with a slightly updated font to give it more personality and better match the new icon.
REBRANDING PROJECT
Adobe Illustrator, Photoshop, AfterEffects
May 2025

FRUIT OF THE LOOM
My goal for the new Fruit of the Loom logo was to actually represent the brand’s values in its logo: timelessness, and the quality of their products. I redesigned the icon to be symbolic of a needle and thread while still showing the iconic apple and grape. I kept the type mostly the same to help with recognizability, with a slightly updated font to give it more personality and better match the new logo.
Adobe Illustrator, Photoshop, Aftereffeects
May 2025


My goal for the new Fruit of the Loom logo was to actually represent the brand’s values in its logo: timelessness, and the quality of their products. I redesigned the icon to be symbolic of a needle and thread while still showing the iconic apple and grape. I kept the type mostly the same to help with recognizability, with a slightly updated font to give it more personality and better match the new logo.


Fruit of the Loom
REBRANDING IDENTITY AND PACKAGING DESIGN
Adobe Illustrator, Photoshop, Aftereffects
May 2025
© csmetankacreative 2025
